Creating Transformative Change Through Research With Leila McKenzie-Delis

In Episode 62, Leila McKenzie-Delis, Founder and CEO of DIAL Global, Author, Activist, Speaker and Podcast Host shows how research is driving transformative change across industries and how data can enrich an organization’s decision-making processes around diversity, equity, and inclusion. Leila and Melinda also look into some key findings from the McKenzie Delis Packer Review 2020 study conducted in the UK workforce where a disconnect is observed between the company’s claimed priorities and the execution and strategy of said priorities.

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Certain areas of diversity do receive a great deal of attention from corporations, whilst others far less. The report indicates that often D&I goals are not necessarily backed up by actions. (…) We found that there were a lot of good willing wants around strategy, such as like nine in 10 participating organizations in our 79 of last year, have a clear strategy on leadership team diversity mentioning gender. But when you look below the surface, just half of those specify gender diversity leadership succession planning.
Headshot of Leila McKenzie-Delis, an Asian woman with long black hair and a navy and white sleeveless top.
Guest Speaker

Leila McKenzie-Delis

Founder and CEO of DIAL Global, Author, Activist, Speaker and Podcast Host

Leila has a proven track record of recruiting Director, C-suite Executive and Board level positions throughout the UK and Internationally. Passion, tenacity and personal service is at the heart of all the work carried out and each individual search mandate is managed personally by Leila with the backing of a highly skilled and dedicated research function; ensuring that consistency, personal service and continuity are achieved and that each assignment is nurtured to a successful conclusion.

Learn more about the host and creator of Leading With Empathy & Allyship, Melinda Briana Epler.

Transcript

MELINDA: Welcome to Leading With Empathy & Allyship, where we have deep real conversations to build empathy for one another and to take action to be more inclusive and to lead the change in our workplaces and communities. 

 

I’m Melinda Briana Epler, founder and CEO of Change Catalyst and author of How To Be An Ally. I’m a Diversity, Equity, and Inclusion speaker, advocate, and advisor. You can learn more about my work and sign up to join us for a live recording at ally.cc. 

 

All right, let’s dive in.

 

MELINDA: Hello, everyone. Welcome. We’re talking with Leila McKenzie-Delis, founder and CEO of DIAL, author, activist, and speaker, who’s also a founder of the McKenzie-Delis Foundation, and host of Diverse and Inclusive Leaders Podcast. 

 

We’ll be discussing how she’s driving transformative change through research and how data can enrich our decision-making processes through diversity, equity, and inclusion. 

 

So, Leila, how are you?

 

LEILA: I am so well. Thank you very much indeed, Melinda, for having me. I’m a huge fan of the work that you do and the TED Talks and such. It’s really just brilliant to be here today having a conversation around some of my favorite subjects – diversity, inclusion, belonging, equity, and also data. So, I’m definitely a self-confessed data geek.

 

MELINDA: Awesome. Awesome. So, will you tell us a bit about your story, who you are, where you grew up, and how you ended up doing what you do today?

 

LEILA: Thanks, Melinda. I guess, how did I come to be where I am today, is an interesting question because I think as long as I can remember, I’ve always been incredibly passionate about diversity and inclusion. 

 

If I revisit earlier times in my life when I was growing up, I was actually born in Hong Kong, but I was adopted by White British parents back when Hong Kong was a British colony. And so, I have a northern accent or a British accent. 

 

My brother and I, having been adopted at ten months, in my case, my brother’s case a couple of months old, we traveled over to the UK when I was six and my brother was four. I think it was really kind of then that we realized that we are slightly different and certainly physically looking different. 

 

But as we have grown up in international schools with children of all different colors, different shapes, different sizes, and parents from different backgrounds in the expatriate community. And so, for us coming to the north of the UK in a very middle-class White British town was somewhat of a difference. 

 

Back then, I remember feeling desperate, like I wanted to fit in with my childhood peers. I remember wanting to be White actually with blue eyes and blonde hair and wanting to fit in with the crowd. 

 

Things from then, as the journey continued, really started to improve in some of the formative years because whilst I have many happy memories of childhood, I also remember in a quite profound way feeling rather different. 

 

And certainly, when then going to university achieved a first-class honors business degree and thought, like other children I would be able to get a great opportunity with one of the corporate organizations. That wasn’t actually the case despite the degree.

 

I think when you’re young, you are slightly tough on yourself. You think, “Oh my goodness, I’m not good enough. I’d been afforded the opportunity of a wonderful family and a wonderful upbringing and to have the opportunity of an education.” 

 

I expected I would go down that corporate route and instead found myself journey into the world of running my own businesses, working within talent and executive search, and over the years got pretty good at that and actually started to recruit for C-suite level individuals and really focus very much on talent, which led me to see both visible and invisible diversity and how they started to play out in that corporate environment. 

 

And rather naively, I remember as fast as I go higher and higher up this corporate hierarchy, noticing that there were less and less individuals that looked or sounded anything like me. I barely ever came across anyone who would be like that. But I also noticed there was a significant lack of visible diversity. 

 

And by that, I mean gender. I mean, race. I mean, our kind of our physical appearance in terms of the aging generation. I also noticed that there was not a lot of talk about spects like neurodiversity. I’m dyslexic, and proudly so. I see it as a bit of a superpower to this day because it allows that capability of thinking quite differently. 

 

That set me really on this course of where I am now starting DIAL, realizing that with the network that I had and the richness of the people that I had met, and naturally were drawn towards those who had high emotional intelligence, who led with often empathy, and had something unique and slightly out of the box in some respects to say around that boardroom table, that I could utilize the network and latterly the platform in which I created within the exact search to actually spearheaded a new organization which was DIAL, and more recently, the foundation. 

 

DIAL, which stands for Diverse Inclusive Aspirational Leaders, focuses on all different aspects of diversity because diversity means so many different things to different people. Listening to your TED talks, Melinda, there are so many different pieces of uniqueness in there. Yet, from the naked eye, we are both female diversity leaders. 

 

Actually, there are so many more things below the surface that make us who we are. And so, what we do at DIAL is really look at intersectionality. We look at what we call holistic diversity. We look at how we can utilize our fabulous network of DIAL insiders, as we call them, which is the number of large corporate organizations and their leaders to really catapult and expedite greater learning across many different regions, in essence.

 

You and I are both female leaders passionate about many different aspects of diversity, yet actually, we come from such different backgrounds with different life experiences. And hence would bring many different aspects of diversity and therefore learning and innovation to the virtual boardroom table as it were. 

 

And so, ensuring that we don’t see everyone with the same lens is critical, in particular, because the diversity journey is one which is evolutionary. What our children, our future generations of leaders may view diversity as I’m sure will be very different to what we see it, today.

 

There will be diversities within diversities within diversities. It is like culture. It is living. It is breathing. It’s sleeping. It’s not something that we will ever get to the point of saying, “Hey, tada! We have fixed it!” because it’s a journey.

 

MELINDA: So, the McKenzie-Delis Review is the first of its kind where you are really looking holistically at how employers are addressing and prioritizing diversity, equity, inclusion efforts across ten different facets of workplace diversity and inclusion. Speaking of, can you talk a little bit about those ten facets and what you’re looking at?

 

LEILA: Absolutely. I mean, the ten facets are everything from ethnicity, gender, age, nationality, mental health, sexual orientation, socioeconomic status, disability, and neurodiversity because disability can be both physical and invisible, religion, and then parenthood and caring responsibilities. 

 

In my brief introduction, I’ve mentioned a number of those being a female millennial leader who is Chinese by origin but sadly does not speak any Chinese. Actually, my husband, who is American Greek from Idaho, he lived in China for over ten years and so speaks fluent Mandarin. We often joke and say we’re culturally confused, the pair of us. 

 

Actually, it shows there are presumptions we may make on what diversity means actually scratch below the surface. And there are many, many different things there. You mentioned the importance, perhaps of these 10, and also the importance of intersectionality. Each of those facets represents populations, but also populations and groups of individuals that are in certain minorities and in some senses can also face discrimination and barriers in their lives. 

 

And so, when it comes to eliminating some of those barriers, it’s important that we look at where we sit on all of these different areas, how they would impact opportunity, and ultimately, then allow us to level that playing field because it’s very much about looking at equity, even more so than equality. 

 

We’d love to work and live in an equal world. But ultimately, we know that this is not an equal world, but we still must remain glass half full, as they say. It’s simply understanding where individuals sit so that we can all strive to reach those senior lofty heights if we so choose to be that.

 

MELINDA: Awesome. Awesome. And so, the McKenzie-Delis Review. You started this last year, right, and really looking at the UK. Now, you are kind of expanding to the US, is that correct? 

 

LEILA: Yeah. You’re absolutely spot on, Melinda. Absolutely spot on. We piloted the review in the UK last year, and we looked at 79 organizations who took part. We looked at these ten facets, and we partnered with a number of what we would call singular facet experts. 

 

For example, on the LGBTQ+ facet, we would partner with Stonewall, a well-known LGBTQ+ rights organization. On age, we partnered with the Centre for Ageing Better. On gender, we partnered with the Hampton-Alexander Review, and the 30% Club, and so on and so forth; as we made our way throughout those ten facets. 

 

We pull together a number of questions. We cross-check those with one another because you find, interestingly, that diversity and inclusion experts in certain fields may, to an extent, challenge others and that challenge is positive. 

 

Stonewall is an example on the LGBTQ+ side, saying, “Hang on a minute.” At Hampton-Alexander or whomever other facet research partners that would be saying we need to include XYZ in terms of pronouns, in terms of not having a box that would say other, as an example. So, all those kinds of things, we checked them. We looked basically at CEO minus two. 

 

MELINDA: Can you talk about what that means? What is CEO minus two?

 

LEILA: We did the research on Chief Executive minus two, which ultimately means the CEO and the two layers of direct line reports underneath the CEO. The reason why we looked at that piece of data is because when you look at a lot of the studies done around diversity and inclusion metrics, they often will take either a large subset of all of the data, or they’ll look at specifics. 

 

What we’ve found, as we’ve been discussing thus far, is the higher up you go in the corporate hierarchy, the lower and the lower the aspects of all of those different diverse segments or DIAL facets as we call them would be. And so, we thought it would be really important to look at comparing apples and apples and pears and pears in essence. So, we’re looking at the same subset of data. 

 

In addition, we also noticed that when you look at board members who often may sit across countless boards, you get slightly skewed figures. The executive roles underneath the CEO would, namely, be full-time, what are called executive positions. And so, that is the area that we wanted to look at because it would allow us then to look at succession planning, it would allow us to look at role modeling, real modeling, and ultimately how we then send the lift back down as it were. 

 

Because whilst I do believe diversity and inclusion objectives can be very successful from grassroots up, and that is important at every single layer. We know that diversity initiatives are expedited much faster and more efficiently if they do start at the top and there is full buy-in across the C-suite.

 

MELINDA: And so, what impact do you intend to make with a benchmark like this? Why is this so important to you and to the industry in general?

 

LEILA: It’s a great question. I wish I could give a whole podcast around the answers to this because you could tell how enthusiastic I am about it. Basically, we learned through looking at all those aspects of diversity. 

 

Number one, diversity means many different things. It means different things to different people. Everyone has their part to play, whether it be in allyship, whether it be through representing a number of those areas. 

 

Now, certain areas of diversity do receive a great deal of attention from corporations, whilst others far less. The report indicates that often D&I goals are not necessarily backed up by actions. Yet, at the same time, they need to be given reasonable amounts of recommendations and kind of positive aspiration.

 

I come from a place when it comes to diversity and inclusion that it’s very much about the carrot as opposed to the stick. Most people know exactly why diversity is necessary and is also the right thing to do from a human level. But actually, there’s so many other reasons and rationales behind that from not only profitability perspective but also from ensuring that we don’t just take this scattergun approach or feel, yes, we’re doing lots to either knee jerk reaction because something’s happened in the press or world movements have happened. But actually, we ensure that we give attention to all of the different aspects. 

 

We’ve seen that some companies might take a slightly scattergun approach to D&I, give careful attention to certain aspects, be it gender, be it other aspects, whilst others aren’t necessarily brought to the forefront. We found that there were a lot of good willing wants around strategy, such as like nine in 10 participating organizations in our 79 of last year, have a clear strategy on leadership team diversity mentioning gender. But when you look below the surface, just half of those specify gender diversity leadership succession planning. 

 

And so, the willingness is there. Again, nine in 10 organizations have a process to ensure employees with disabilities’ long-term conditions have the adjustments they require at work, yet senior leaders at more than four in 10 organizations that’s under 50 percent don’t currently ensure disability inclusion as factored into business strategy. 

 

And so, the pattern in some of those instances continues. The great thing about the benchmark piece is actually it becomes more and more powerful the more it is done and the more it is iterated every single year. But also, it keeps that momentum on. There’d be no good as doing a diversity-studied benchmarking piece multiple years ago because things then have moved on. There needs to be a checkpoint. 

 

And so, we’re doing this review on an annual basis to make sure we keep the momentum on, that we’re learning, we’re sharing from one another. And we are also able to, one, get under the surface with clear, actionable goals and initiatives. But also, we can look at where we’re going to focus our energy. 

 

If I’m Organization X, let’s say, and we’re doing great in terms of gender diversity, the next natural step might be to move on to something else. We can’t presume that we’re doing great on diversity as a whole because gender only might be at the forefront. 

 

Actually, there are so many different other aspects to that. And so, making sure we know where we are placing and pushing and pivoting our energy is critical for us ultimately to succeed longer term.

 

MELINDA: Yeah, absolutely. Can you get a little more specific about some of the questions an organization might expect on a survey? What are some of those questions look like?

 

LEILA: It’s a great question. Interestingly, we are launching this year in the states to your earlier point. We had to look at pivoting a number of those questions because the American market and terminology and language is rather different. 

 

I’ll give an example here for an acronym, BAME. I must say it sounds like a sexually transmitted disease or something like that—BAME. I’m BAME. Black people would be BAME. Indian, Asian people, would be BAME. Yet also we are so very different from different backgrounds. For those wondering what BAME means, it means Black, Asian Minority Ethnic individuals. That’s just one example.

 

MELINDA: It’s similar to saying here, people of color, or even potentially BIPOC, but it’s not quite there. Yeah.

 

LEILA: Absolutely. Interestingly, you mentioned POC. We often see POC over in the space. It’s not so relevant, not such used terminology in the UK. Whilst in the first year of the review, in the UK, we did reference terminology BAME. We also said that whilst we are using this terminology, number one, we spelled it out because there is importance on all. 

 

By simplifying, you kind of almost diminish the richness of each of those very, very different backgrounds and cultures. But also, it does take time for language to start to evolve. If you look at LGBT, it becomes LGBTQ+, then LGBTQ+IA in the same very much in an evolutionary way for the other facets of diversity. 

 

But once your initial question around the questions that we asked, they’re actually relatively simple. I’m giving a broad brush here, but a lot of the questions would be asking around leadership team strategy. Do we have a policy or a process in place? We’re not asking that in a critical way. The question is, do we have a strategy in place? 

 

Often, we have found, I must be careful not to generalize here, often we found that there is a strategy in place. But actually, when it comes to looking at the physical adjustments around those, it is not marrying up with the verbal want to actually include this within strategies. It’s actually not dropping down. 

 

So, a number around how there could be self-identification in particular when it comes to LGBTQ+ and sexuality. And then, others would be around what processes/procedures we would have in place. 

 

Some also are around reporting lines, again, because we’re talking about one of my favorite subjects, differences between cultures. We’re looking this year at UKVUS, which is exciting. You often see the terminology chief diversity officer in the States reporting lines after a no entity HR role. Sometimes into CEOs, which is fascinating. 

 

You look at the UK. I can count the number of named chief diversity officers on the one hand. They often have a title that would be ahead of sometimes the director of would not always fit into that CEO minus two. So, it interacts with that facet.

 

MELINDA: Yeah, what I have found is that it’s a little bit earlier. Diversity, equity, and inclusion—these conversations have not been around as long. I think if you look back a few years ago here in the US, it was the same. So, I think that could be part of the issue there that is just a little bit earlier in the conversation and in the work. Yeah.

 

LEILA: Absolutely. You hit the nail on the head. It’s still not fully formed, I would say standard, in a vertical role. I always get so excited when I see new chief diversity officers being appointed. I always look at, “Oh, what’s the reporting line? What is the remit?” 

 

Obviously, you and I are perhaps a little bias because we’re so passionate about diversity and inclusion, but that role itself as the chief diversity officer is really one of the most complex within the organization because it has to influence every single area, Chief Diversity Officers are focusing on supply chain diversity.

 

MELINDA: Yeah, exactly, which is a really good argument for that role reporting directly to the CEO or the COO, and being a part of the core leadership team because of that, just in the same way that finance reaches so many different aspects of the organization or strategy, right. Yeah, absolutely. So, what are some of the key findings from your first year in the UK that you could share?

 

LEILA: Of course. And one thing I will note here is you can download the report completely free, the McKenzie-Delis Review annual review, which has been supported by Verizon, Walgreens Boots Alliance this year, as well as KPMG, and many, many others. 

 

It’s available completely free to download. So, all of the research is free. We don’t believe in charging for that. Obviously, support is great wherever it is available, but we make that free to download. You can download that free, and we’ll be doing it again every single year from now.

 

MELINDA: We’ll put a link on our website and also on YouTube and on our podcast channels as well so you can access that directly.

 

LEILA: Thank you so much, Melinda. I’m super excited to be more involved with you and the great work that you’re doing around D&I. But to answer your question around some of the findings, here’s a couple actually. Nine in ten organizations recognize the benefits of an intergenerational workforce. And again, we know the millennials now are becoming the largest part of the workforce, yet only 7% offer training and development programs specifically for older workers or differently aged workers. 

 

So again, you can see there the recognition is there. Yet, the intent, whilst still over 50%, which is great, in terms of the older workforce on that side, is brilliant, but it doesn’t marry up with the recognition of the benefits. And again, six in 10 have a member of the leadership team acting as an executive sponsor warm all senior champion for an LGBTQ+ employee network, but just under four, which is a lot lower, that’s nearly half, under 50%. So, under four in ten gather and monitor data on the sexual orientation of their leadership team, and less than one of 10 use LGBTQ+ based on competency requirements in senior leadership recruitment. 

 

Those are just a couple to share with you. In fact, I’ll share one more because this is around disability, but nine in 10 have a process to ensure employees with disabilities and long-term conditions have the adjustments they require at work, yet senior leaders more than four in 10 organizations don’t have disability inclusion factored into the business strategy. 

 

Again, you can see there is a slight disparity there in a number of areas. This is recognized. We’re seeing this is recognized now. We’re just not necessarily seeing that some of these actions are following through. 

 

For anyone who’s listening who’s thinking, what is an executive sponsor, we find with lots of organizations now they have what is called employee resource groups or, in some instances, business resource groups, which is my preferred name for these groups because I think this didn’t know that we’re looking at these groups as a real resource to the business and ultimately strategic results to the business. 

 

You look at Walgreens Boots Alliance. They’ve named all of their resource groups business resource groups. I think the message that sends in terms of language is actually really powerful. What it’s saying is, these groups are not just a nice to have. These groups are unnecessary, and they’re something that is really truly beneficial to our business.

 

MELINDA: Interesting. Yeah. I would say there are arguments to be employee resource groups as well, right? Because you also want it to be a resource for employees and not just as an organization within the company that is there for business goals, right? It’s there also for employee goals. 

 

So, I think that it’s an important balance there to where employee resource groups or business resource groups need to be seen both as a business imperative and also as an employee imperative where everyone is allowed to thrive and really be able to use those groups for their own sense of belonging. Right? Yeah. 

 

And so, you were going to say, I think, in terms of executive sponsors, that the executive sponsors of these business resource groups is key. Yeah.

 

LEILA: Absolutely. That is essentially, an executive, usually from the layer that we mentioned, CEO minus two, or those on the executive leadership team would be lending their power, sometimes their budget and their resource to each of these networks, because these networks can be made up of anyone within the organization that would either (A) identity as one of those diverse characteristics or (B), could be someone that really wants to learn more. 

 

One of the common misconceptions around employee resource groups is that they must be made up of individuals that would be within that specific area of diversity (i.e., there’s a number of Asian resource groups or East Asian resource groups that I’ve started to see). Well, I mean, they were very important in particular around the time, which we’ve seen a lot of late around Asian hate. But they are not specifically just for those of an East Asian background. 

 

Number one, there are many, many people that would fall within that. And number two, there are so many that can lend themselves as allies to those groups to really help raise them up and even just want to learn more about those groups and the culture and some of the learnings because we are all on a lifelong journey. 

 

I certainly don’t know myself at every single aspect of diversity, or how could I possibly know someone’s lived experience from a different part of the world? I couldn’t. I could join an employee resource group if I was within a corporation to learn more about those individuals, try and look through their lens, understand what they’ve been through, and seek to educate and support them.

 

MELINDA: Awesome. So, where can people learn more about you and your work? And where can companies sign up for this?

 

LEILA: Thanks, Melinda. We’ve launched our McKenzie-Delis Foundation website. That’s www. McKenzieDelisFoundation.com. You can also visit us at DIALGlobal.org and connect with me on LinkedIn. 

 

I know that you’re super kindly going to put some notes in the show notes and such so people can reach out and vice versa. You’ve done some fabulous work. I think it’s so important that we raise each other up, I should say, as leaders and share voices and great work that has been done. 

 

I can’t wait to have you come onto the Diverse & Inclusive Leaders Podcast show and have you in the hot seat and tell us all about the great work that you do and the book that you’ve written as well, which is super.

 

MELINDA: Yeah, absolutely. Well, thank you so much, Leila, for all the work you’re doing to kind of push companies forward and drive change. Agreed—let’s lift each other up. Absolutely. 

 

So, for those of you listening and watching, my question to you following this as one of the things that I really heard from the research is that disconnection between priority and what you prioritize and what companies prioritize, and then execution and strategy. 

 

And so, my question to you all is, what are you saying as a priority, but not yet working deeply on strategy and execution and how will you take action to change that. So, thank you again, Leila. 

 

LEILA: Perfectly summarized, Melinda. Perfectly summarized. And you’re absolutely right, what gets measured gets done, but also, we must remember the story behind this and that there are hearts and minds as well as data and metrics. But Melinda, thank you. It’s been an absolute joy. You’re such an expert in what you do. I’m so grateful to be here. I can’t wait to speak with you again very soon.

 

MELINDA: Awesome. Awesome. And if you’re looking for more ways that data can help drive change in your organization, also check out Episode 20, where we talked with Danny Allen about using data to drive change internally. 

 

In fact, you could take some of the learnings from the research of McKenzie-Delis review. You can take your work from the McKenzie-Delis Review, and then you can drop it into a data dashboard that Danny Allen talks about. 

 

I highly encourage you to take a look at that because that is then taking the next step of driving change in your organization. 

 

All right, y’all. Thank you for listening.

 

LEILA: Thanks so much, Melinda.

 

MELINDA: To learn more about this episode’s topic, visit ally.cc 

 

Allyship is a journey. It’s a journey of self-exploration, learning, unlearning, healing, and taking consistent action. The more we take action, the more we grow as leaders and transform our communities. So, what action will you take today? 

 

Please share your actions and learning with us by emailing podcast@ChangeCatalyst.co or on social media because we’d love to hear from you. 

 

And thank you for listening. Please subscribe to the podcast and the YouTube channel and share this. Let’s keep building allies around the world. 

 

Leading With Empathy & Allyship is an original show by Change Catalysts where we build inclusive innovation through training, consulting, and events. We appreciate you listening to our show and taking action as an ally. See you next week.

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  • To recruit and evaluate job applicants.

We also collect information about you during the checkout process at our store. We also use cookies to keep track of cart contents while you’re browsing our site. View our Cookie Policy below.

When you purchase from us, we’ll ask you to provide information including your name, billing address, shipping address, email address, phone number, credit card/payment details, and optional account information like username and password. We’ll use this information for purposes such as to:

  • Send you information about your account and order
  • Create your account for our LMS
  • Respond to your requests, including refunds and complaints
  • Process payments and prevent fraud
  • Set up your account for our store
  • Comply with any legal obligations we have, such as calculating taxes
  • Improve our store offerings
  • Send you marketing messages, if you choose to receive them
  • If you create an account, we will store your name, address, email, and phone number, which will be used to populate the checkout for future orders.

When using our LMS, we store course progress, including completion status, quiz scores, assignments and/or essay submissions (if applicable). We will also store comments on courses, lessons, topics, assignments, and essays if you choose to leave them.

For the purposes of processing recurring subscription payments, we store the customer’s name, billing address, shipping address, email address, phone number, and credit card/payment details. Members of our team have access to the information you provide us. For example, both Administrators and Group Leaders can access Order information such as your enrolled courses, course progress, and username/email address. Any additional information added to your WordPress User Profile can also be visible to the administrator(s).

When shopping, we keep a record of your email and the cart contents for up to 30 days on our server. This record is kept to repopulate the contents of your cart if you switch devices or needed to come back another day. Read the Mailchimp Privacy Policy here.

Comments

When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Use of Cookies

Cookies are small text files that are placed on your device (e.g., computer, smartphone, or tablet) when you access our website. Cookies are used to help us enhance your user experience and to provide certain functionalities on our website. Some cookies may also collect information about your browsing behavior or usage patterns.

We use the following types of cookies on our website:

  • Strictly Necessary Cookies: These cookies are essential for the functioning of our website and cannot be turned off in our systems. They are usually set in response to your actions, such as logging in or filling out forms. You can set your browser to block these cookies, but some parts of the website may not work as a result.
  • Analytics Cookies: These cookies collect information about how visitors use our website, such as which pages are visited most often, how visitors navigate between pages, and whether they receive error messages. We use this information to improve the performance and design of our website.
  • Functional Cookies: These cookies enable our website to provide enhanced functionality and personalization, such as remembering your language preferences or login information.
  • Advertising Cookies: These cookies are used to deliver advertisements that are relevant to your interests. They may also be used to limit the number of times you see an advertisement and to measure the effectiveness of advertising campaigns.

We may use third-party cookies on our website for the following purposes:

  • Analytics and Performance: We use Google Analytics to collect information about how visitors use our website. Google Analytics uses cookies to collect information about your visit to our website, including your IP address, browser type, and referral source. We use this information to improve the performance and design of our website.
  • Advertising: We may use third-party advertising networks to serve advertisements on our website. These networks may use cookies to collect information about your browsing behavior and interests, and to deliver advertisements that are tailored to your interests.

If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

You can control cookies by adjusting the settings on your browser. Most browsers allow you to block or delete cookies, or to set preferences for certain types of cookies. However, if you block or delete cookies, some parts of our website may not work properly.

We may update this Cookie Policy from time to time in response to changes in applicable laws or our use of cookies. We will notify you of any material changes to this Cookie Policy by posting the revised policy on our website or by other means. We encourage you to periodically review this Cookie Policy to stay informed about our use of cookies.

Embedded Content from Other Websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who We Share Your Data With

We may share your personal information with our service providers, who help us operate our business and provide products and services to you. We may also share your personal information with third parties for other business purposes, including marketing and advertising and automated spam detection service.

We accept payments through Visa, Mastercard, American Express, PayPal, Bancontact, EPS, Apple Pay, Google Pay, and Stripe. When processing payments, some of your data will be passed to them, including information required to process or support the payment, such as the purchase total and billing information.

Please see the following for more detailed information:

If you request a password reset, your IP address will be included in the reset email.

How Long We Retain Your Data

We generally store information about you for as long as we need the information for the purposes for which we collect and use it, and we are not legally required to continue to keep it. For example, we will store order information for 5 years for tax and accounting purposes. This includes your name, email address, and billing and shipping addresses.

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

Your Rights Under the CCPA

Under the CCPA, you have the following rights:

  • Right to Know: You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources from which we collected your personal information, the purposes for which we collected your personal information, and the categories of third parties with whom we shared your personal information.
  • Right to Delete: You have the right to request that we delete your personal information that we have collected from you.
  • Right to Opt-Out: You have the right to opt-out of the sale of your personal information. We do not sell your personal information to third parties.
  • Right to Non-Discrimination: We will not discriminate against you for exercising your rights under the CCPA.

To exercise any of these rights, please contact us using the information provided below.

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at contact@empovia.co